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Last month, I published a blog post about StreetEasy's deceptive new Premier Agent feature. This month, I got to see the confusion play out in front of me:
Last weekend, I was holding an open house for an awesome 2-bed in Greenwich Village. An agent had reached out for a showing for his clients, and when he arrived to the property before them, I greeted him in the lobby. When his clients showed up, the agent introduced himself to them; clearly, this was their first encounter. He never identified himself as their agent; he just gave his name. I showed them the apartment, during which we started talking about how they lived in the neighborhood and would love to get an idea of what her place might be worth. She lives in a very coveted Greenwich Village building, so when they invited both me and the other agent over to assess her home, we of course went. Fast forward to an hour later, the 4 of us together in her apartment talking about every topic under the sun, having a really great conversation. I was talking to the female client and the other agent was talking to the boyfriend, when things got a little murky:
When she confirmed that yes, she had in fact reached out to make an appointment via StreetEasy, I told her to pull out her computer and walked her through what had happened. I explained to her StreetEasy's tricky new feature that was confusing buyers into thinking they were contacting the listing agent directly, when in fact they were being put in touch with an agent who had paid for access to listings within that zip code. Well, the plan had worked: the client thought she was getting in touch with the listing agent directly. She only wanted to see the apartment and report back to her agent; she had no interest in contracting a new agent to represent her! To make matters worse, she then went on to tell us how she’d tried to reach out the weekend before to get access to the open house, and she was routed to another agent at {insert big brokerage name here}. That agent had promised he would reach out to the listing agent to get her access, but he completely dropped the ball and never got back to the client. Now that she realized what had happened, she said "No wonder it was so hard to get into this listing. I tried and tried, and I just thought the listing agent wasn't being responsive." So not only was the client completely confused and coupled with an agent when she already had one, but StreetEasy's deception also made the listing agent look really bad since the client thought the listing agent was the one who wasn’t being responsive to requests. How Do You Avoid This Happening to You? While I agree that every buyer should have an agent representing them, I do think that that person should be someone the buyer knows and trusts. I also strong disagree with StreetEasy's practice of routing inquiries to agents who have paid to play, as it only serves to line StreetEasy's pockets with money from agents participating while leaving the consumer completely confused. If you already have your own agent: They should be making contact with the listing agent for you. Have them make the appointments and do the legwork. If you don't have your own agent: Follow my step-by-step instructions on how to contact the listing agent directly, so you at least know you're dealing with someone who's knowledgable about the property. If you like the place, you can decide to work with them in a dual agency role (read more about the risks of dual agency here), or go out and find an agent you know and trust to represent you in the transaction.
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Last month's feature dove into the intricate New York City rental market, and this month, we explore homebuying. As expected, New York City defies tradition and has a vocabulary all its own when it comes to buying your dream home.
In New York City, the typical homebuyer will be faced with 3 property types:
This month, we'll explore Co-ops, as they are the most misunderstood -- yet pervasive (75% of NYC properties!) -- of the three. What Is a Co-Op? Unlike traditional real estate, where each house or parcel of land or apartment is an independent piece of real property with a corresponding deed, a co-op is a collection of shareholders who each owns a portion of the corporation that owns the apartment building. When you buy into a co-op, you are not buying real property or the apartment itself; instead, you are buying stock in that corporation. You don't receive a mortgage; you receive a loan to purchase the shares (though for tax purposes, this loan is treated the same as a mortgage, and the interest can still be deducted). You don't receive a deed; you receive a stock certificate for the number of shares allocated to your apartment based on its size, location, and other factors. And you receive a proprietary lease, which entitles you to occupy your apartment. Once you've bought into a co-op, you'll have to pay monthly maintenance fees. These fees include:
As a shareholder, you own your proportionate share of the building's assets and liabilities, and you are part of the community that is responsible for the building's mortgage, utilities, and real estate taxes ultimately being paid. If another shareholder defaults on his payments, the rest of the shareholders may have to cover the shortfall. This is one of the reason's a co-op is so selective about who can buy into the community, and where the Board of Directors comes in. A co-op's Board of Directors is (generally) a group of elected shareholders responsible for the oversight of the building's finances, house rules, maintenance, and selection of potential new shareholders. What Are They Looking For? Given that a co-op is a community of shareholders, Boards are generally looking for financially sound prospects who will add to (or at least not detract from) that community. While every Board is different, here's what they will want to see to assess your candidacy:
Once all this information has been submitted to the Board, they will make a determination as to whether they want to bring you in for an interview. Take this interview very seriously. Your broker will work with you to prepare you for the interview, and always show up dressed as you would for any job interview. This is where the board can ask you about anything and assess who you are as a person. Remember, you are buying into a community, and the Board wants to ensure you will be an upstanding addition. They may ask how you'll be using the apartment (e.g. will you be practicing cello at 5am?). They may ask you to clarify information on your financials. Be sure to prep with your broker beforehand so you know what to expect. If you are rejected by a Board, they do not need to share the reason (though they cannot violate Fair Housing Laws and reject prospects based on protected classes). This All Sounds So Complicated. Why Would I Ever Buy into a Co-Op? While the process of applying to and ultimately purchasing a co-op in onerous, there are some very rewarding benefits. Tax Benefits When you own a co-op, you get to write-off not only the interest on your own loan, but also your prorata share of the building's property taxes and of the interest on its underlying mortgage. Know Your Neighbors The same process that makes buying into a co-op such a pain also is what makes ultimately living in one so great. Because the Board can be so selective, co-ops tends to feel more community oriented, and because sublet policies tend to be pretty strict (see the Cons section below), co-ops tend to be more owner-occupied than other types of buildings, meaning less transience. With more owners actually living in the building, there also tends to be more commitment to maintaining the building and more investment by residents in its goings-on. Refinancing and Maintenance Savings Unlike in a condo, most co-ops have an underlying mortgage on the building. This not only provides a tax benefits to shareholders (as discussed above), but it can also help mitigate maintenance increases. For example, when it comes time for capital improvements in the building, or the reserve fund is not enough to cover necessary expenses, the underlying mortgage can be refinanced, and any savings realized can be used to offset maintenace cost increases that would otherwise need to be enacted. Lower Closing Costs Because a co-op is not real property, and you don't actually receive a mortgage, you avoid paying the upwards of 2% mortgage tax that condo buyers incur. On a $500,000 apartment example, that's $10,000 in savings! Lower Purchase Price On average, co-ops command 10%-20% less than condos. Well Now This Sounds Pretty Great! What Are the Downsides? More Restrictive As we've discussed, a co-op is meant to be a housing community, and thus Boards tend to create rules -- a lot of them -- to dictate how shareholders can use their space. These rules can include how to document guests, what financing is allowed, how big your pets can be, and whether or not you can sublet your space. Many co-ops restrict subletting (if they allow it at all), sometimes imposing steep fees and requiring that a shareholder live in the unit for a specified period of time before being allowed to sublet. Also, subletters are required to go through the same application and interview process as the shareholder himself! No Investment Properties Because of the limitations on subletting, a co-op generally cannot be purchased as an investment property. Higher Downpayment Requirements (sometimes) Flip Taxes Some co-ops impose a flip tax, which is a fee that (usually) the seller pays upon sale. It can be a fixed dollar amount, per share cost, or percentage of the sales price. This can make co-ops harder to sell, and it restricts a shareholder's ultimate profits. Next month, we'll dive into Condos. If you're ready to make the jump into home ownership, I'm always available to help with your search. Please reach out any time! Matt Martin Licensed Real Estate Salesperson 831 Broadway, New York, NY 10003 O: 212.521.5704 | C: 323.790.6288 Website | Facebook | Twitter | Instagram | LinkedIn [email protected] | Halstead Property, LLC |
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